Journal / Catering Guides
Drop off, sandwich bar, or the truck?
Three ways to cater the same event. Most people start by asking how many guests they have, and that is usually the wrong first question.
People call us with a headcount and expect that number to decide everything. It rarely does. A hundred people in an office park and a hundred people in a parking lot are two completely different jobs, and the guest count is the same in both.
Here is how we actually work it out.
First question: is the food the event, or is the food for the event?
If people are there to do something else — a meeting, a training day, a shift — and they need feeding well so the day keeps moving, that is delivered catering. It shows up hot, it gets eaten, it gets out of the way.
If the food is part of what people came for, or you want them to see it made, that is on-site. It changes the room. Someone building a sandwich in front of a guest is a different experience from the same sandwich arriving in a tray.
The tray is not worse. It is a different job. Most weeks we do more trays than anything else. Chef Mike Nassar
If it is delivered: group catering
Office lunches, meetings, team events. Trays and packages, delivered or picked up. There is no per-person price because you choose how much food to order.
- The minimum food order is $375 Monday to Friday and $675 Saturday before 6pm, and it does not run Saturday evening or Sunday
- Delivery is $35 within 15 miles of Madison Heights
- 24 hours notice minimum, more for larger orders
- Large trays serve 12, medium serve 8
If it is on-site: the surface decides, not the headcount
This is the part people are surprised by. Once you have decided you want us cooking there, the next question is not how many guests. It is what you are standing on.
The short rule
- Indoors — Craft Sandwich Bar. The truck cannot come inside.
- Outdoors on pavement — either one. Now you can choose on budget and on the kind of event you want.
- Outdoors on grass — Craft Sandwich Bar. The truck needs a hard, flat surface and cannot set up on grass.
We tell people this early because it saves a conversation. The truck is the thing everyone pictures, and if your event is in a marquee on a lawn, it is not happening no matter what the budget is.
Craft Sandwich Bar
A branded chef station, sandwiches made to order in front of your guests. Works indoors or out, which is why it fits offices and tighter spaces. Roughly from $2,000 per event, including two hours of live service, the event menu and the service charge.
- Indoors near a door, we run on quiet generators placed outside
- Indoors away from a door, you need three dedicated 20‑amp outlets
- Outdoors we are fully self-contained
- Over 150 guests, we usually recommend adding service time at $350 an hour
The Original Food Truck
The truck the whole thing started on. Fully self-contained, no power needed from you, and it carries four menu items the sandwich bar cannot do. Events start at $3,200, which covers up to 70 guests on the same two-hour service window.
- Outdoor only, and it needs a hard, flat surface
- No power required from the host
- Broader menu, including truck-exclusive items
- Over 200 guests, we usually recommend adding service time at $650 an hour
The truck is also the format people photograph. If the event has any visibility to it — an opening, an activation, anything with a line outside — that matters more than the menu difference.
Food truck detailsSetup requirements, the truck-only menu items, and pricing by guest countOne thing worth knowing about the price
Per-guest cost falls as the count rises, on both on-site formats. Both formats work on an event minimum that covers a set guest count, then scale at $30 per additional guest.
So if you are between two guest counts, the bigger number is often better value per head than the smaller one. That is the opposite of what most people assume.
The short version
- Feeding people who are there to do something else? Delivered catering, from a $375 minimum food order.
- Food is part of the event? On-site, and then the surface decides which one.
- Indoors or on grass, it is the Craft Sandwich Bar. The truck needs hard, flat ground outdoors.
- Pavement outdoors means you can have either, so choose on budget and on how visible you want it.
- Per-guest cost drops as the guest count rises on both on-site formats.
